Humor me as I modify the age old question. A current project that I am working on has multiple dilemmas revolving around the organization's identity. Years ago a website was set up that has content and functionality that doesn't reflect the current…
Humor me as I modify the age old question. A current project that I am working on has multiple dilemmas revolving around the organization's identity. Years ago a website was set up that has content and functionality that doesn't reflect the current…
You never have to figure out Southwest Airlines' mission. It is integrated into almost everything they do. Look at their blog for further evidence. "Making a Difference in the Lives of Families Facing Serious Illness One Ticket At A Time"…
Work should be fun. Marketing should be fun. And now, Social Media should be fun. Southwest Airlines fits the name of this blog as they are a company that embraces social media. If you don't smile and laugh while reviewing…
There were many in contention…but these rise to the top in my eyes: The Masters – Live from Augusta. It's even better when you are live at Augusta. Thank you God! Twitter – A mesmerizing tool for communication, information, branding and…
Inspired by WHY 